‘Complete double standard’: Cigarette corporation lobbied against regulations in Africa which are law in UK

Critics have charged British American Tobacco with “total contradiction” for opposing tobacco control measures in Africa that currently exist in the UK.

Zambian lobbying efforts

A letter obtained by media originating from the company’s subsidiary in Zambia to the country’s government ministers demands proposals to prohibit tobacco advertising and sponsorship to be canceled or deferred.

The tobacco firm seeks amendments to a proposed legislation that include decreasing the recommended coverage of graphic health warnings on cigarette packaging, the elimination of limitations on scented cigarette varieties, and watered-down penalties for any companies violating the new laws.

Activist commentary

“As an elected official, I would say that they permit the protection of the British people and sustain the fatalities of the Zambian people,” stated Master Chimbala.

Thousands of residents a year pass away from smoking-associated diseases, according to WHO calculations.

The advocate mentioned the letter was known to have been circulated to multiple official agencies and was in circulation among public interest organizations.

Global industry interference concerns

This occurs during expanded apprehension about industry interference with health policies. Last month, global health authorities raised concerns that the tobacco industry was increasing attempts to dilute worldwide restrictions.

“There is proof of business advocacy globally. Manufacturer hallmarks are on postponed duty hikes in Indonesia, halted laws in Zambia and even a weakened declaration at the UN international gathering,” said Jorge Alday.

Possible outcomes

“When public health regulation fails to be approved because of this letter, the consequences may be suffered in human lives who might potentially stop smoking.”

The public health measure being considered by Zambia’s parliament includes measures that exceed UK legislation by also applying to e-cigarettes, and stipulating that graphic health warnings cover three-quarters of product packaging.

Company alternative suggestions

Through correspondence, the corporation proposes this be decreased to thirty to fifty percent “within the WHO-FCTC suggested parameters”, delayed for at least one year after the legislation is approved.

The WHO actually suggests a caution must occupy at least half of the front of a pack “and attempt to encompass as much of the main visible surfaces as possible”. In the UK, warnings are required to occupy 65% of a product container sides.

Flavor restrictions debate

BAT asks for the withdrawal of extensive controls on flavoured tobacco products, suggesting that it would lead smokers to “illicitly sold” products. The corporation recommends banning a limited selection of “tastes inspired by desserts, candy, energy drinks, soft drinks and alcohol drinks”. Every scented tobacco product have been outlawed across the UK since 2020.

The draft bill recommends punishments for multiple violations “ranging from a portion of yearly revenue to ten-year jail sentences”.

Corporate defense

In the letter, the company executive of the Zambian branch says the firm is “committed to good corporate behaviour” and “supports the objectives of governments to lower tobacco use and the related medical consequences” but asserts that “some regulations can have unwelcome and unexpected consequences.”

Activist reaction

Chimbala said BAT’s proposed changes would “dilute these regulations so much that the impact needed for it to cause long-term change in society will not be achieved”.

The circumstance that numerous similar measures operated within the UK, where BAT is headquartered, was “complete contradiction”, he stated.

“We exist in a global village. When I cultivate smoking products in my property and harvest that and sell it out – and my family members avoid tobacco, but my neighbour’s children do … to benefit personally and all the subsequent offspring while my neighbour’s children are perishing … is in itself total emotional bankruptcy.”

Tobacco control legislation in the UK or elsewhere had not resulted in corporate closures, the campaigner stated. “Regulations don't close the industry. They merely safeguard the people.”

Official corporate statement

A BAT Zambia spokesperson said: “BAT Zambia conducts its operations according with applicable local laws. Additionally, the company participates in the country’s legislative process in line with the appropriate structures which enable stakeholder participation in regulation development.”

The firm positioned itself as “not against rules”, the representative commented, adding that underage people should be shielded from obtaining cigarettes and nicotine.

“We support developing rules to realize planned public health goals, while acknowledging the spectrum of privileges and responsibilities on businesses, users and involved parties,” the representative explained, noting that the corporation's recommendations “reflect the realities of the Zambian market and smoking product business, which encompasses growing volumes of black market activity”.

The nation's ministry of economic activities and commercial operations was approached for comment.